How to Get Into Truly Excellent Coffee

There’s good coffee, and then there’s excellent coffee. Unfortunately, too many coffee lovers settle when they could be experiencing a cup of artisanal bliss. But what makes one type of coffee better than another and more importantly, where can you find it? Here are a few things to keep in mind as you search for your perfect cup of artisanal coffee. 

Forget the Coffee Franchise

As you begin your search, it helps to cross off places where you won’t find exceptional coffee. To be blunt, you will not find genuinely excellent coffee at the coffee franchise with all the flavored coffee drinks. While their coffee is good enough if you just need a quick brew, it’s not the kind of coffee you can savor and truly appreciate as a full expression and celebration of the coffee seed. This typically comes down to sourcing and logistics, as franchise coffee isn’t always the freshest nor sourced directly from smallholder farmers. Although it’s hard to deny the convenience chains provide, you shouldn’t have to give it up in your search for artisanal coffee.

Find a Third Wave Online Coffee Roaster

The third wave coffee movement refers to a group of independently owned coffee roasters dedicated to treating coffee as an artisanal product. The other prominent feature of the third wave ethos is sourcing coffee from smallholder farmers through direct trade relationships. For true third wave coffee roasters, direct trade pricing means farmers earn more, sometimes several times more than fair trade minimums. In other words, smallholder farmers were paid a premium for premium coffee. In addition to the improvements to their lives and communities, they invest these profits into more sustainable growing processes and infrastructure.

Try a Variety of Single Origin Coffees

When you order coffee online from a third wave coffee roaster, you gain access to a wide variety of blends and single origin coffees you might not always find at the supermarket. The best truly independently owned third wave coffee roasters, such as California’s Verve Coffee Roasters, including their cafes, carry both blends and single origin coffees. Blends provide a sampling of various tasting notes while single origin coffees allow you to experience the seed of one coffee to the fullest. The best part is you might be able to learn a little more about the history of your cup of coffee too, as the roaster can tell you where the seeds were grown, whether Costa Rica, Honduras, Kenya, and beyond.

Lock in Your Favorites with a Subscription

Once you’ve found a roaster you like, all that’s left to do is try a selection of single origin and blend varieties until you identify some particular favorites. After that, your search is pretty much over. These days, it’s never been easier to find exceptional artisanal coffee. The best part is you can enjoy that coffee every morning without running out thanks to a coffee subscription.

About Verve Coffee Roasters

Verve Coffee Roasters is dedicated to supporting those truly passionate about coffee. That dedication began in 2007 when college friends Ryan O’Donovan and Colby Barr founded the first Verve Coffee Roasters cafe in California. They dreamed of creating a coffee roasting company that celebrates every feature of the coffee process. Verve Coffee Roasters insists on sourcing their coffee through direct trade relationships with smallholder farmers worldwide while encouraging sustainable agriculture. You can experience artisanal, small-batch coffee from Costa Rica and Honduras to Ethiopia and Kenya every morning with a coffee subscription. Choose Verve Coffee Roasters to embrace the third wave coffee movement; choose one of the best online coffee roasters that understands your coffee passion.

Get into some of the world’s finest coffee at https://www.vervecoffee.com/